No eng needed
Create, edit, and schedule announcements without touching your codebase. Zero deploy friction.
4 formats, one widget
Banners, modals, slideouts, and tooltips. All from the same embeddable widget. Mix and match.
Know what works
Track impressions, dismissals, and CTA clicks. See which announcements drive engagement.
4 formats for every use case
From subtle nudges to major announcements
Banner
Top or bottom bar. Great for non-disruptive announcements like maintenance windows or new blog posts.
Modal
Center overlay with backdrop. For major releases or breaking changes that need full attention.
Slideout
Bottom-right or bottom-left panel. Perfect for feature tips or upgrade prompts.
Tooltip
Attach to any element via CSS selector. Guide users to new features exactly where they need help.
AI writes the copy for you
Describe what you want to announce. AI crafts the perfect message in seconds.
- Choose tone: friendly, professional, excited, urgent
- Auto-generates CTA button text
- Optimized length for each format
- Suggests relevant emoji
Schedule start and end times
Plan your announcements in advance. Auto-activate and auto-expire.
- Set start date/time (launches automatically)
- Set end date/time (expires automatically)
- Max impressions cap (e.g., show to first 1000 users)
- Display rules (once per user, every session, until dismissed)
Analytics dashboard
Track how users interact with every announcement.
- Impressions (how many users saw it)
- Dismissals (how many closed it)
- CTA clicks (conversion rate)
- Engagement score
Why not Intercom?
You don't need a $150/mo customer platform suite just to show a banner.
- • Starts at $74/mo (messaging only)
- • $150+/mo for full platform
- • Complex setup and onboarding
- • Includes chat, bots, help desk (bloat for many)
- • Starts at $49/mo
- • Includes announcements + changelog + email
- • 2-minute setup
- • Focused on product updates only
Choose ReleaseGlow if: You just need product announcements and changelogs. No chat. No help desk. No bloat.